Blogs and Content Marketing
Collection of blogs written for content marketing.
Time to Purge Your Hot Tub!
Colorado Custom Spas | April 2024
Even with the best care and regular maintenance, some hot tubs still get a build-up of biofilm, which is a mass of microorganisms that reproduce rapidly and form globs of yuck. Biofilm can grow and fester in the piping of your hot tub, so you won’t see it until it’s a problem affecting your water quality and chemistry. That’s why it’s important to purge your hot tub to get rid of that gunk and give your hot tub a thorough, refreshing clean.
Creating Your Dream Outdoor Game Courts in Stockton, CA
December 23, 2023 | Action Asphalt Paving & Maintenance INC
Outdoor game courts in Stockton, CA, provide so many benefits to our local community Whether you're a community center looking to expand your sports facilities, a school needing to renovate your playground, or a residential neighborhood wanting to build a park for families to gather and hang out, outdoor game courts are the ideal spot to partake in healthy physical activities and create fun memories.
3 Signs It's Time for New Headlights
February 17, 2024 | Stepanek's Auto Sales & Service
The headlights on your car are one of the most important tools you need to maintain. Having functioning, well-lit headlights means you can drive at night and improve driving safety when visibility is low, like on foggy days or when it's storming out. Here are three signs that it's time for new headlights on your used car, so you can replace them in a timely manner and get back on the road.
The Impact of Roofing on Energy Efficiency: 10 Tips and Strategies
February 14, 2024 | CMC Roofing Services
So, you want to improve the energy efficiency of your home in Farmers Branch, TX, and the DFW area. Did you know one of the best ways to make a huge impact on your home's energy efficiency is to upgrade to a new roof? As roofing contractor professionals, we have some tips and tricks on how your roof can make your home more energy-efficient.
4 Innovative Tech Features on Today's Acura Vehicles
February 2, 2024 | Open Road Acura of Wayne
With today’s vehicles at your local Acura dealership, there’s no shortage of advanced technological features to enhance your ride. Here are four innovative tech features you’ll find on new Acura models that make your driving experience easier, safer, and more enjoyable.
Financing Your New or Used Car Through Your Mitsubishi Dealer
February 2, 2024 | Randy Marion Mitsubishi
Got your eye on a new or used car at your local Mitsubishi dealer but think it’s out of your budget? We can help! At Randy Marion Mitsubishi, we have financing options for every buyer, whether your credit history is great (or not-so-great).
Meet the 2024 Nissan Armada in Bowie, MD
January 26, 2024 | Nissan of Bowie
The new 2024 Nissan Armada comes with a whole army of amazing features, like advanced technology, safety systems, entertainment, and comfort. Learn more about these features and offerings below, then head on down to Nissan of Bowie to check it out in person.
How to Decorate Around Your Swim Spa
August 21, 2023 | Wellis New England
"...there are many creative ways to make your swim spa area both functional and aesthetically pleasing. By incorporating different elements such as plants, seating, and lighting, you can create a relaxing and inviting atmosphere that will make your swim spa the focal point of your outdoor space. Let's explore some ideas on how to decorate around your swim spa."
Hot Tubs vs. Swim Spas: Which is Right for Your Home and Lifestyle?
August 21, 2023 | Colorado Custom Spas
When it comes to creating a relaxing oasis in your Colorado backyard, there are two popular options to choose from: a hot tub or a swim spa. Both provide a variety of health benefits and can enhance your overall well-being. However, deciding between the two can be a daunting task. Which is right for your home, family, and lifestyle? Let’s explore the differences between a hot tub and a swim spa to help you make an informed decision that best suits your lifestyle and needs.
Contemporary Plants Selection: Top 5 Plants for a Contemporary Backyard
October 14, 2022 | The Green Scene
When you think of contemporary design, you may think of clean lines, an unrestricted flow, and a minimalist feel. But can contemporary concepts apply to plants and landscaping? Absolutely! There are so many plants out that offer a unique look that complements many contemporary designs, but here are our top five picks.
Nightscaping: 4 Ways to Make Your Backyard Lit
August 22, 2022 | The Green Scene
Ideally, we’d all get to enjoy our backyards during the day, but sometimes the business of life gets in the way. Work, school, appointments, and all the various errands from grocery shopping to running to the post office can impede your daytime relaxation. Many homeowners find themselves finally coming home after dark with no daylight left to enjoy their backyards. Remedy this by “nightscaping” or incorporating outdoor lighting throughout your outdoor space!
Setting the Scene with Outdoor Sound
August 8, 2022 | The Green Scene
Outdoor sound systems are the unsung heroes of backyard design. Often underutilized, many people settle for a small portable audio system they have to pack around. However, those little players just don’t provide the same perks or performance as a quality outdoor sound system. Here are some ways an outdoor sound system will enhance your backyard space and experiences.
Kinder-Gardening: 4 Kid-Friendly Backyard Designs
July 25, 2022 | The Green Scene
One of the main reasons homeowners invest in redoing their backyard is to create a fun, safe outdoor play space for their children. In his book Family Friendly Landscapes, Garden Artisan Scott Cohen shares many of his kid-friendly backyard designs, including these four ideas that will transform your garden into an inviting space your kids will love to spend time in.
4 Ways to Grow Your Patio Furniture Manufacturing Business with AR Marketing
July 11, 2022 | The Realizers
You’ve worked hard to build your patio furniture manufacturing business to where it is today. And yet… growth seems to be slowing. What more can you do to grow your business? Consider AR marketing! Here are four ways to grow your patio furniture business with AR marketing.
3 Reasons Shed Manufacturers Need an AR App
July 25, 2022 | The Realizers
As a shed manufacturer, you want the consumer’s shopping and buying experience for your sheds to be as smooth as possible. Did you know that augmented reality could make that experience even more streamlined than ever? Here are three reasons backyard shed manufacturers need an AR app.
How to Make Grilled Cheese on an Outdoor Grill
May 22, 2022 | Pool People/Juniper
Grilled cheese is just one of those classic sandwiches that’s simple to make, and yet you can truly make it your own. The bread and cheese combos are endless, depending on your favorites. But have you ever tried to make grilled cheese on an outdoor grill? Infusing that sweet, smoky flavor into the melted cheese and toasted bread is one of many ways to take your grilled cheese sandwich to the next level. Here are some tips and recipes for you to try!
Learn More About the New Wood & Pellet Stove Tax Credit
February 15, 2021 | Energy Center-Manhattan Pool
There are several tax credit programs for homeowners who make energy-efficient upgrades to their homes. You may have heard of energy incentives for homeowners who install solar panels or upgrade their air conditioner or water heater to a more efficient model. A recent (and long-fought) addition to these energy incentives is the Wood and Pellet Heater Investment Tax Credit (ITC). If you were considering upgrading to an energy-efficient wood or pellet heater, now is the time to do it! Ready to learn more about this tax credit? Energy Center-Manhattan Pool has the answers. The following information will be a little cut and dry. However, we want to provide you with everything you need to know about this valuable wood and pellet stove tax credit.
Hit an SEO Bullseye with Keyword Targeting
December 3, 2021 | The Get Smart Group
Keyword targeting is a different sport for everyone. Some people are more competitive when it comes to keywords. They know just which keywords they want to hit, and are determined to improve their scoring on the search engine scoreboard. Others aren’t the athletic type, skeptically poking their toe at keywords, asking if they really have to compete? Isn’t building a website with a bit of content enough?
No, frankly, it’s not. While it’s better than no content at all, a website that isn’t SEO optimized for keywords really isn’t doing you much good. Utilize your website content to the best of your advantage with keyword targeting.
Why You Need to Set Up Your Home Office
May 11, 2020 | The Get Smart Group
As a recent addition to the GSG team, working from home in marketing for the pool and backyard industry was a new experience for me. Sure, I had a couple of side gig hustles I did from home, but I never had an “office space” for them. I either worked at my kitchen table or sat on my couch. Aside from that, all of my day jobs since I entered the workforce required me to leave the house to work.
Now there’s nothing wrong with the kitchen table or the couch. Sometimes you gotta do what you gotta do with what you got. And that’s OK.
However, I highly recommend taking some time to set up your home office. Here’s why.
Social Media Marketing is the New Window Shopping
March 30, 2020 | The Get Smart Group
I, personally, love a good window display in a storefront. Here in Angels Camp, California and the surrounding small towns in the Sierra Nevada foothills, there are quaint Main Street shops that are so much fun to stroll by. I remember weekend shopping trips with my family, where we decided, “You know what? Let’s go to town, and make a day of it!” It’s something I still enjoy doing, when I’m able to. And I have, many times, popped into a store, thanks to its enticing window display, either featuring pretty antiques, fun books, or cute clothes. So, needless to say, I’m a firm believer in a well-done window display. They are a great tool for local marketing of your products.
Social media marketing works a bit like that. Instead of strolling by, however, leads and customers are scrolling by your business. With just the right image or video with a text post, you too can get leads and customers to come into your store based on your carefully curated “window” display on social media.
How to Write About Pets: 6 Steps for Writing a Book About Pets the Right Way
July 8, 2019 | Self-Publishing School
If you’re ever having a bad day at work, you may indulge in scrolling through some kind of social media app to get your mind off your problems.
As you scroll, something catches your eye, so you stop. It’s a video of cat with no front legs, learning how to jump, run, and play while still managing to be cute and adorable.
You can’t help yourself; you smile.
Not only is the kitty’s antics a little funny, but the story is also inspiring. Despite its disability, the cat forges on as if it had four legs instead of only two. Well, if that sweet little kitty can overcome its obstacle, you can get through your bad day at work.
This is the power of pet stories.
How to Write a Book About Your Life: 10 Powerful Steps
September 10, 2021 | Self-Publishing School
Do you have an amazing life story you want to know how to write a book about your life, whether it’s just for you or so others can learn from you?
Writing and publishing a book about your life story is a bit of a different process from writing a novel or even writing about someone else.
But your story is important.
It’s your life. It’s your legacy.
Journalism
Notable articles written for the Calaveras Enterprise.
Rangeland shows improvement
September 22, 2017
Since the Butte Fire two years ago, horror stories have circled social media and local hubs; people unable to rebuild, forced to sell property, or are trying to stay, but must live in tents or RVs. Amidst the horror, however, have been a few gleams of hope and signs of recovering, including in the agricultural sector. In the two years since the fire, how much of that rangeland is recovering?
Calaveras High students honored for helping an assault victim
February 23, 2018
On Jan. 4, Calaveras High School sophomore Alexander James and junior Isaiah Haggard had just gotten off the school bus in West Point around 4:30 p.m. It was their first day back to Calaveras High School after their winter break, and the two friends decided to walk to town to buy a snack.
As they walked through downtown West Point, they witnessed two men violently attack a third man to rob him. The two attackers punched and kicked the victim until he was on the ground, and continued to do so once he was down. Then they fled the scene, leaving the severely injured man there, unconscious. Isaiah and Alex sprang into action.
FFA member sends some steer proceeds to St. Jude’s Hospital
April 5, 2018
Ever since Sara Parker was a little girl, she remembers her Grandpa Ted telling her, “If you ever have some extra money, donate it to St. Jude Children’s Hospital.”
So this year, she made a resolution to donate some of her earnings from her steer project to the hospital. After she sells her steer at this year’s Junior Livestock Auction at the Calaveras County Fair, she will save some of the money to donate, while the rest will go toward her college education.
New Saddle Queen rides into 2018
May 18, 2018
On May 17, four young equestriennes competed for the Saddle Queen 2018 title down at the arena on the first day of the Calaveras County Fair. They had prepared for some time, attending two-hour practices twice a week, and even attending events such as the Whiskerino and Fair Kick-Off Night. Along with conducting a personal interview, they were judged in a variety of horsemanship events, including equitation, ranch riding patterns, barrel race, flag lap and the queen’s lap.
Miss Calaveras 2018 Destinee Berry crowned Thursday at Fair
May 17, 2018
For the 81st Miss Calaveras Scholarship Pageant in the Calaveras County Fair’s history, Destinee Berry was crowned as Miss Calaveras 2018 on May 17, and received a $1000 scholarship. She was also awarded the Director’s award.
Destinee is a senior at Calaveras High School and has lived in Valley Springs her whole life. After she graduates, she will attend California State University, Monterey Bay, and will major in biology and later attend medical school to reach her goal of becoming an obstetrician.
She has watched the Miss Calaveras pageant for many years and told her dad that she was going to do it some day and he said, “Okay!”
Trading reins for reigns
May 17, 2019
On May 16, 17-year-old Katherine Sharp of Mountain Ranch was crowned Miss Calaveras 2019. Last year, she won Calaveras Saddle Queen 2018. She is the first young woman in the history of the Calaveras County Fair and Jumping Frog Jubilee to win both titles and to have won them consecutively.
Mother Lode Millennial
Biweekly column written for the Calaveras Enterprise.
Newsletters
Newsletters written and designed by me.